a very natural and a deeply immersive conversational experience,” Google CEO Sundar Pichai said during a press briefing.
The question is, with many businesses transitioning to fully in-office setups post-pandemic, will there be much demand for Beam, which initially seemed aimed mainly at hybrid offices that frequently conference with remote workers? Despite the fact that research has failed to draw definitive conclusions about remote workers’ productivity, the perception among many in senior management — especially in tech — is that work-from-home is something of a failed experiment.
Some customers may be able to justify Beam for office-to-office virtual conferences alone. In 2023, Google claimed that around 100 companies, including WeWork and T-Mobile, were testing prototype versions of the tech.
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Google said Tuesday it’s working with channel partners such as Diversified and AVI-SPL, as well as Zoom, to bring Beam to organizations “worldwide.”
