huge step forward in quality,” Josh Woodward, who leads Google’s Labs group, said during a press briefing. “We’ve also [paid] a lot of attention and fixes around how it generates text and topography, so it’s wonderful for creating slides or invitations, or any other thing where you might need to blend imagery and text.”

There’s no shortage of AI image generators out there, from ChatGPT’s viral tool to Midjourney’s V7. They’re all relatively sophisticated, customizable, and capable of creating high-quality AI artwork. So what makes Imagen 4 stand out from the crowd?

According to Google, Imagen 4 is fast — faster than Imagen 3. And it’ll soon get faster. In the near future, Google plans to release a variant of Imagen 4 that’s up to 10x quicker than Imagen 3.
Imagen 4 is available as of this morning in the Gemini app, Google’s Whisk and Vertex AI platforms, and across Google Slides, Vids, Docs, and more in Google Workspace.