ustomers can build complex, multi-agent workflows that span internal [agents], partner tools, and production infrastructure — while maintaining governance and service-level agreements,” the company explained in its blog post. “We’re aligning with the broader industry push for shared agent protocols.”
While it’s far from perfect, agentic technology is attracting increasing investment as enterprises look to adopt it to boost productivity. According to a recent KPMG survey, 65% of companies are experimenting with AI agents. Markets and Markets projects that the AI agent segment will grow from $7.84 billion in 2025 to $52.62 billion by 2030.
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Exhibit at TechCrunch Sessions: AI
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Microsoft’s decision to throw its weight behind A2A comes after the company introduced support for MCP, Anthropic’s standard for connecting AI to the systems where data resides, in Copilot Studio. Other major AI model providers, including Google and OpenAI, announced that they would adopt MCP earlier this year.
